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Creating your application is just half of the battle. Once you have done this, you have to dive into app analytics to understand more about your users. It can let you know what they are swiping, typing, or buying? How long are they using your app, and more?

Well, using a mobile app analytics solution is the best way to know this. Even more, there are more than 5 million apps available on the leading app stores. The competition is getting higher with time.

However, mobile app analytics can help you to track insights into all platforms. As a result, you can take further steps accordingly to achieve your goals.

Key Takeaways

• AppsFlyer is a mobile marketing analytics platform

• Firebase is Google’s app development platform

• Both platforms are free to starting using

JavaScript that is also well-known as JS, is a functional, dynamically typed and object-oriented programming language. It was initially released in 1995.

In the beginning, JS was considered a good choice for frontend development, but it also proved itself a trustworthy server-side language. With environments like NodeJS, coders can use it for backend development. However, to get more benefits from this language, the use of suitable JavaScript frameworks is vital.

Therefore, this article will share one of the best JavaScript frameworks with all the necessary details. It will also discuss the advantages & cons of JS scripting language and why a framework is essential to build perfect applications.

Application development typically consists of two parts. One is client-side, and the second is server-side development.

The Client-side serves the users. Indeed, they can witness all frontend operations. However, the server-side couldn’t be seen or approached by the users, and these are coders who deal with the backend.

To build ideal and interactive application software, selecting the right backend development language is as important as the frontend language.

So, this article will provide a detailed overview, advantages and limitations of the best backend development languages. These details would assist the developers and enterprises about what server-side language is the right match for their software.

It is no easy task to develop a mobile app for a mobile development company. No matter how simple or technical the app, it requires applying the optimal project management methodology to secure a successful completion of an app.

Business analysts, UX designers, UI designers, sound engineers, and developers all work on a common goal; to deliver a fully functional app.

How they work together in the process is going to affect deliverables, client inclusion, team spirit and overall app quality.

In this article, we’ll look at the 3 most popular approaches used in app and software development; Agile, Scrum and Waterfall. We’ll describe how each works and explain the differences between them.

Any reputable mobile app company should be able to deploy any of the three based on which fits the app requirements best.

Mobile app development is an ongoing development field presenting exciting opportunities for developers. Modern mobile app development is seeing new and advanced frameworks introduced to reduce the complexity of making applications for Android and iOS.

Among several others, Flutter, a development framework, and Java, an object-oriented language, have emerged as two of the most popular technologies for mobile app development.

Continue reading as we differentiate the two based on their features and advantages so that you can make an informed decision when selecting one for yourself.

Key Takeaways

• Java is a high-level and object-oriented programming language

• Flutter is a cross-platform UI software development kit 

• Both Java and Flutter are open-source

Mobile app development has evolved from an OS-specific app to a cross-platform approach as it creates new opportunities for rapid digital growth.

It also reduces the cost during the process of native development, promotes brand consistency across all customer touchpoints, and broadens the market reach.

In developing hybrid, cross-platform, progressive web and mobile apps, developers are often confused regarding which mobile framework to use.

Continue reading as we discuss the advantages of Ionic, Cordova, and React Native, the three most popular mobile app development frameworks.

Key Takeaways

• Ionic is an open-source SDK for hybrid mobile apps

• Cordova is a mobile app development framework

• React Native is an open-source user interface software framework

Marketing communication is crucial for any manufacturer, as it helps in moving the products and services from production to the end-user. It also helps build and maintain relationships with existing and potential customers who want to loyally follow their favorite brands.

As developers, you will need to be proactive and provide them with relevant digital information to keep them updated with your progress. Two popular platform suites, i.e., AWS Pinpoint and Firebase help you connect with your customers and send them information across various information channels.

Continue reading as we take a deeper dive into what these platforms have to offer so that you can make an informed purchasing decision when selecting one for yourself.

Key Takeaways

• AWS Pinpoint is a marketing communications service

• Firebase is an application development platform

• Both platforms provide a free tier to start

When developing a product in the fast-growing industry of the Internet of Things (IoT), manufacturers have to place equal focus on the hardware as well as the software platforms on which the device will run.

The choice of software solution is crucial as the product will need it to store, retrieve, monitor, and analyse data from the sensors. A flexible cloud-based platform is a preferable choice among manufacturers as it is considerably easier to manage large volumes of data in a reasonably sized IoT ecosystem.

Read on as we discuss the details of two of the most popular IoT platforms, i.e., ThingSpeak and Firebase.

Key Takeaways

• ThingSpeak is a software which allows users to communicate with IoT devices

• Firebase is an app development platform

• ThingSpeak is open-source, Firebase is a proprietary technology

Web development requires constant data-driven experimentation, i.e., developers need to keep continuously and carefully making changes to the websites and applications in order to improve the user experience.

A/B testing, using tools like Optimizely and Firebase, allow developers to create hypotheses and learn why certain elements of their experiences impact user behavior.

Key Takeaways

• Optimizely is a digital experience platform software as a service

• Firebase is GCP’s backend as a service

• More than 9k businesses trust Optimizely

• Firebase has customers like Alibaba, Playbuzz, and NYT